컨텐츠 영역
Seoil University's new UI (University Identity) departs from the traditional identity method. It is divided into two parts: an authority mark in the form of a sentence that protects authority and dignity while giving a sense of trust, and a communication mark with a casual feel that emphasizes a young image. The purpose of the dualization system is to enhance the communication effect by using the primary identifier appropriately according to the situation.
The Authority Mark is a renovation of the existing Seoil University symbol. It is used in degree conferral ceremonies, diplomas, commencement ceremonies, etc., that need to express the academic authority and history of the university as well as external official documents and cases where the administrative power of the university needs to be exercised. To prevent misuse or alteration, the manuscript on the CD-ROM shall be enlarged and reduced in direct proportion when used for the Authority Mark. However, If computerized output is not possible, the manuscript shall be drawn according to the grid system that will be applied in this case.
The Communication Mark is mainly used for external communication and serves as a centripetal symbol with which students, the owners of the campus.
SU Square is a tangible and intangible activity space of Seoil University, which means the square of Seoil people where members can freely unfold their individuality, dreams, and future.
The logotype, along with the primary system, is one of the main elements that convey the visual image of Seoil University. It was specially developed considering unity, combination, and readability with the university mark. The form is available in Korean and English and requires careful attention in its use as it is a unique official mark of Seoil University.
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Korean Logotype
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English Logotype
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Mixed Logotype